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[IP] more Google





Begin forwarded message:

From: Nick Schulz <nschulz@xxxxxxxxxxxxxxxxxxxxxx>
Date: November 3, 2005 2:44:01 PM EST
To: dave@xxxxxxxxxx
Subject: more Google
Reply-To: nschulz@xxxxxxxxxxxxxxxxxxxxxx

Hi Dave. I see you have a post on the Google print debate. I recently wrote a piece for Forbes.com on this topic. Link and article below.



Best,



Nick Schulz

Editor

TCS



http://www.forbes.com/home/infoimaging/2005/11/03/google-print- project_cx_ns_1103googlecomment.html



Commentary
Don't Fear Google
Nick Schulz, 11.03.05, 11:00 AM ET

Google wants to scan all the books in the stacks of several of the world’s major research libraries to make these books searchable online. But lawsuits are threatening to shut the project down. Should they?

Called the Google Print Library Project, it has produced strong opposition, particularly from the publishing industry and writers’ guilds. Opponents fear this effort violates their property and copyrights and robs them of just desserts. They have some legitimate concerns, but ultimately the project is not just in Google’s (nasdaq: GOOG - news - people ) interest, but in the interest of writers and publishers as well--and of the rest of the world, too.

Under Google’s plan, searches of scanned books will yield relevant “snippets” from those books on Google’s Web pages. Google hasn’t clearly defined what those snippets might be--hence much of the alarm over their proposal. Theoretically, a “snippet” could be an entire book, which would no doubt be a violation of copyright. The company announced today that it has launched the first part of the project using books in the public domain.

Fortunately, we have a sense of what a snippet might be, since the online book retailer Amazon.com (nasdaq: AMZN - news - people ) offers snippets in its searchable “Look Inside” feature of books it has scanned for its Web site.

Pat Schroeder, the former Congresswoman from Colorado is now the president of the Association of American Publishers (AAP) and a vigorous opponent of Google’s plan. She is also an author. I went to Amazon and searched in her book 24 Years of House Work and Still a Mess for the word “property,” and Amazon’s technology found for me on page 286 the following snippet:

"Protecting intellectual property is my main focus at AAP. Technology has made it so easy to copy anything you create ..."

She’s right about technology. However, my finding that snippet and using it for this article is not a copyright violation. I didn’t ask Schroeder or her publisher for permission to use the quote in her book. Indeed, there’s an entire industry, book reviewing, predicated on the ability of people to do something similar to what I’ve just done.

The way the current copyright law works, I can take a book out from any library, read it and write a review of it for publication on the Web site I edit or in the pages of Forbes.com or anywhere else. This “fair use” of material involves no copyright violation. Readers benefit from learning a bit about the book, authors and publishers benefit from increased exposure.

While the details need to be hammered out, what Google hopes to do is similar. It’s not proposing making an entire copyrighted book available for public viewing. Instead, it’s enabling anyone at any time to see the functional equivalent of a quote or passage from a newspaper or magazine book review.

Google maintains the project is legal under so-called “fair use” provisions. The publishers disagree. The publishers’ argument seems to be that since Google first must make a digital copy of the book in order to scan it with its technology, that act of copying constitutes a copyright infringement.

But here we are faced with another way in which technology forces us-- whether we’d like to or not--to revisit and refine our laws protecting creators and innovators. When notions of “fair use” first evolved, they did so before anyone would have had the ability or the incentive to make a copy of every book ever published. Fair use in this way never entered the picture.

But data storage and search technologies now make such a project a practical possibility. So these technological developments force us to reevaluate notions of fair use.

We already permit such uses of snippets for the development of book reviews. Google’s proposed technology is an extension of that. It permits much wider dissemination of relevant snippets of books--in doing so it will whet the appetite of a reading audience that is now global in scale. Authors and publishers stand to benefit greatly.

Who knows, after hearing about it in this article for what I’m sure is for almost all of you the first time, you might even be inclined to buy Pat Schroeder’s book.

Nick Schulz is editor of TechCentralStation.com. You can Google just about everything he's ever written.

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