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[IP] What media monopolies?





Begin forwarded message:

From: h_bray@xxxxxxxxx
Date: August 26, 2005 10:50:54 AM EDT
To: dave@xxxxxxxxxx
Subject: What media monopolies?






                          News Release                         |
|            FOR IMMEDIATE RELEASE
|
|            August 26, 2005
|
|                                              CONTACT: Patrick Ross or
Amy|
|
Smorodin|
|
202-289-8928|
|
|
|
|
|                             Media Monopolies Are a Myth
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|              Thierer and English Cite Declining Market Capitalizations
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|
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| WASHINGTON D.C. - If the stock market is any indication, the
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|            argument that just a few large media conglomerates control
the|
| market for what we see, hear and read, is completely without
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| merit. So conclude Adam Thierer and Daniel English in the new
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|            Progress on Point, "Testing 'Media Monopoly' Claims: A Look
at|
|            What Markets Say," released by the Progress & Freedom
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| Foundation. In their paper, Thierer and English evaluate the
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|            market performance of five large media outlets and deduce
that|
|            declining stock value -- market caps down 52% over the last
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|            four years -- is a clear indication that the corporations
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|            could not possibly be acting as monopolies.
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|
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|            According to Thierer, Director of PFF's Center for Digital
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| Media Freedom, and economist English, today's media market is
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| more diverse and highly competitive than ever before, a point
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|            is illustrated by a 200 percent increase in the number of
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| media outlets over the past forty years. That competition is
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|            reflected in the market performance of five of the largest
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|            media operators. "By looking at the performance of publicly
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| traded media firms and their stock over the past five years,
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| it is readily apparent that monopolists do not dominate this
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|            marketplace," Thierer and English write. "Indeed, quite the
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|            opposite is true. Large, traditional media companies are
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| struggling to adapt to a very rapidly evolving media market."
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|
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|            The authors argue that if the media industry is truly
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| controlled by monopolies, investors would be clamoring to buy
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| media stock. "Our analysis reveals that these five firms have
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| lost a combined 52 percent of their value (in terms of market
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|            capitalization) over the past five years, making it
impossible|
| to conclude that these firms possess excessive market power.
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|            Simply stated, if this industry was 'monopolistic' or even
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| 'oligopolistic,' its top firms would not be losing that sort
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|            of value."
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| Thierer and English also compare the stock performance of the
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|            five large media firms with the so called "new media"
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| companies to further prove that older firms do not monopolize
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|            the media market. "(T)he media marketplace is far more
dynamic|
|            and competitive than critics imagine. If any of these firms
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| were 'monopolists,' they would go down in history as some of
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|            the worst performing monopolists of all time. Not only have
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|            they failed to recoup 'excessive' profits, but haven't even
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|            been able to return to value of their stocks to pre-2000
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|            levels. Further, at least in terms of stock market
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|            performance, they are being easily outpaced by 'new media'
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| companies such as Yahoo! and Google, who are stealing away an
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|            increasingly large share of the advertising revenue pie."
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|
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|            The issue of media monopolies is also explored in Media
Myths:|
| Making Sense of the Debate Over Media Ownership, authored by
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| Adam Thierer and recently published by The Progress & Freedom
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|            Foundation. Media Myths  debunks longstanding arguments in
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|            favor of aggressive regulation of media ownership.
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|
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| The Progress & Freedom Foundation is a market-oriented think
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| tank that studies the digital revolution and its implications
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|            for public policy. It is a 501(c)(3) research & educational
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|            organization.



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