[IP] Gartner plots hype cycle for emergent tech
Begin forwarded message:
From: Dewayne Hendricks <dewayne@xxxxxxxxxxxxx>
Date: August 25, 2005 3:51:50 PM EDT
To: Dewayne-Net Technology List <dewayne-net@xxxxxxxxxxxxx>
Subject: [Dewayne-Net] Gartner plots hype cycle for emergent tech
Reply-To: dewayne@xxxxxxxxxxxxx
[Note: Always nice to know what's important and what isn't.
Speaking of hype, I didn't see Google mentioned here once. <g> DLH]
Original URL: <http://www.theregister.co.uk/2005/08/25/
gartner_emergent_tech_hype/>
Gartner plots hype cycle for emergent tech
By John Leyden (john.leyden at theregister.co.uk)
Published Thursday 25th August 2005 12:16 GMT
Collaboration, next generation architectures and real world web
applications have been singled out as key emergent technolgies by
analyst house Gartner. But other technologies such as video
conferencing and passive RFID tags have been labeled as over hyped in
Gartner's 2005 Hype Cycle for Emerging Technologies.
Collaboration technologies, such as podcasting, described as "an
extremely efficient method for delivering audio and spoken-word
content to niche audiences" as well as Peer to Peer (P2P) and voice
over IP (VoIP) tools are hot, it reckons. Desktop Search will also be
important but will not really take off until they become a standard
feature on desktops, a development that will be spurred by the
inclusion of the technology in Windows Vista.
Gartner predicts that RSS will be most useful for content that is
'nice to know' rather than 'need to know'. Corporate blogging reached
its peak of hype in 2004 but will evolve to become useful in
projecting corporate marketing messages primarily and secondarily in
competitive intelligence, customer support and recruiting.
However Web Services-Enabled Business Models will have to wait for
more-mature standards and clearer examples.
The hype cycle highlights the "progression of an emerging technology
from conception, to market over-enthusiasm, through a period of
disillusionment, to an eventual understanding of the technology's
relevance and role in a market, Gartner explains. The analyst house
said that in helping to cut through the hype it assisted strategy
planners in making better informed decisions about the adoption of
emergent technologies. 2005 marks the tenth anniversary of the
Gartner hype cycle. (So where does the Hype Cycle fit in the Hype
Cycle then? Ed.)
"The IT industry is awash with hype and buzz words and Gartner's
Emerging Technologies Hype Cycles cuts through this to offer an
independent overview of the relative maturity of technologies in any
given domain," said Alexander Linden, research vice president at
Gartner. "It provides not only a scorecard to separate hype from
reality, but also models that help enterprises to decide when they
should adopt a new technology."
Weblog at: <http://weblog.warpspeed.com>
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