[IP] ] more on ] Now, a course on outsourcing...
-----Original Message-----
From: Andreas Ramos <andreas@xxxxxxxxxxx>
Date: Wed, 03 Mar 2004 14:28:44
To:dave@xxxxxxxxxx
Cc:jwarren@xxxxxxxx, suresh@xxxxxxxxxx
Subject: Re: [IP] more on ] Now, a course on outsourcing...
> PLEASE! Stop confusing "outsourcing"-- which has been a common and
> generally-accepted/acceptable business practice, probably since the
> beginning of "business" ... with "OFFSHORING"!
"Offshoring" has gotten such negative connotations. A group of companies
dealt with this problem by (what else?) hiring a PR firm. And they solved
the problem by renaming the word.
It's no longer "offshoring". It's now "smartsourcing".
So if a company continues to employ Americans, that's dumbsourcing?
yrs,
andreas
www.andreas.com
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