<<< Date Index >>>     <<< Thread Index >>>

[IP] Profits in Missed Exits on Information Highway




X-Sender: @ (Unverified)
Date: Sun, 14 Sep 2003 22:31:56 -0400
To: undisclosed-recipient:;
From: Monty Solomon <monty@xxxxxxxxxx>
Subject: Profits in Missed Exits on Information Highway


September 15, 2003

Profits in Missed Exits on Information Highway
By ELIZABETH OLSON


WASHINGTON, Sept. 14 - Type in an Internet query, and inadvertently
leave off the dot in .com, .net or .org. Or try to find, say,
Target's Web site, but mistakenly tap www.taget in the browser.

Everybody makes such mistakes. In fact, so many people mistype or
misspell Web queries that some technology companies are trying to
turn the lapses into lucre.

VeriSign Inc. the country's largest registrar of  Web addresses
ending in .com and .net,  plans to  jump into the fray  on Monday  by
introducing a Web navigation service that whisks typo traffic to its
Site Finder, which will try to put  users back on the right track  -
and which VeriSign hopes can generate pay-per-click revenue from
commercial Web sites that Site Finder would steer their way.

...

http://www.nytimes.com/2003/09/15/technology/15MISS.html

-------------------------------------
You are subscribed as roessler@xxxxxxxxxxxxxxxxxx
To manage your subscription, go to
 http://v2.listbox.com/member/?listname=ip

Archives at: http://www.interesting-people.org/archives/interesting-people/