David Schwartz wrote:
This is no different than the case of Burger King buying inferior beef. While it's true the beef vendor only has to convince Burger King to buy the beef, not Burger King's customers, there wouldn't be any customers as soon as they found out that Burger King was reselling food made from inferior beef. This is just like any other indirect relationship. Buyers never want poor quality raw materials because they result in poor quality finished goods.
Ironically, you're talking about fast food companies buying "high quality" materials. Fast food companies are notorious for buying low-quality materials in order to keep prices low and, frankly, if they lowered the quality of their beef, no one would notice.
Talk about picking a bad analogy. -Barry